Job Description

Video Interview
Location: Phoenix, Chicago, or Remote( Preferences are given to those consultants who are willing to work onsite in chicago or Phoenix area)

1. Managing all initiatives within each project plan and keeping everyone honest for marketing plans within scoops, metrics, risk/reward.
2. Pay-Per-Click, Search Engine Optimization, Email Marketing, Agency management, and tracking project performance using analytics.
3. 5+ years of experience as a Digital Marketing Program Manager or similar role.

• Clear thinking and can get things done.
• Digital marketing terminologies experience.
• Extensive experience with SEO.
• Great work ethic and responsiveness.
• Comfortable working other aspects and different teams, matrix setups (someone who can report to multiple people simultaneously), and great communication.

• Project Planning & Execution:

• • Develop comprehensive project plans for digital marketing campaigns, including timelines, budgets, and resource allocation.
  • Define project scope, objectives, and key performance indicators (KPIs).
  • Manage project execution, ensuring timely completion of tasks and adherence to deadlines.
  • Proactively identify and mitigate potential risks and roadblocks.

• Cross-Functional Collaboration:

• • Collaborate effectively with internal teams (e.g., creative, content) to ensure alignment and seamless execution.
  • Manage relationships with external agencies and vendors, ensuring clear communication and accountability.
  • Facilitate communication and coordination across multiple stakeholders.

• Digital Marketing Expertise:

• • Possess a strong understanding of all digital marketing channels, including:

• • • PPC (Pay-Per-Click): Google Ads, Bing Ads, social media advertising
    • Social Media Marketing: Organic and paid campaigns across major platforms
    • Affiliate Marketing: Program management and optimization
    • Email Marketing: Campaign development, automation, and optimization
    • SEO (Search Engine Optimization): On-page and off-page optimization strategies

• • Stay up to date on the latest digital marketing trends and best practices.

• Performance & Reporting:

• • Track and analyze campaign performance, providing regular reports on key metrics.
  • Identify areas for optimization and implement strategies to improve ROI.
  • Communicate campaign results and insights to stakeholders.

• Proven Experience: 5+ years of experience as a Digital Marketing Project Manager or similar role.
• Channel Expertise: Demonstrated knowledge and experience across all core digital marketing channels (PPC, Social, Affiliate, Email, SEO).
• Project Management Skills: Proven ability to develop and execute project plans, manage timelines, and deliver results.
• Collaboration & Communication: Excellent communication, interpersonal, and collaboration skills.
• Agency Management: Experience working with and managing multiple agencies.
• Data-Driven Approach: Strong analytical skills and a data-driven mindset.

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