Sports Marketing & Advertising (Manager) Job at BPT Staffing - DEI Staffing & Recruiting, Boston, MA

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  • BPT Staffing - DEI Staffing & Recruiting
  • Boston, MA

Job Description

Job Description:

We are seeking a Sports Marketing & Advertising Manager to support the activation of a high-profile sponsorship portfolio . This role will focus on managing integrated marketing campaigns, sponsorship activations, and strategic brand initiatives .

The ideal candidate will have strong project management skills, a passion for sports marketing , and a background in sponsorships. They must be able to develop and execute marketing programs across digital, social, traditional media, and live events while managing sponsorship property reviews and approvals.

This is a high-visibility role , requiring strong collaboration with internal stakeholders, agencies, and sponsorship partners to ensure impactful brand messaging and engagement strategies .

Key Responsibilities:

  • Sponsorship Activation: Oversee key sponsorship activations across owned, paid, earned, and property channels for major sporting events.
  • Marketing Strategy: Develop and execute integrated marketing strategies that align with brand goals and sponsorship objectives.
  • Creative Development: Work with internal and external creative teams to develop campaign assets, print ads, video content, and digital/social materials .
  • Social Media & Content Strategy: Collaborate with internal social media teams to create compelling sponsorship-related content and manage campaign execution.
  • Paid Media & Communications: Work with agencies to develop and measure paid media plans across digital, social, and broadcast platforms.
  • Sponsorship Property Management: Ensure compliance with sponsorship guidelines, logo usage, brand messaging , and marketing placements.
  • Event & Hospitality Integration: Work closely with event and hospitality teams to integrate sponsorship messaging into live events and activations .
  • Stakeholder Collaboration: Liaise with marketing, finance, legal, and PR teams to ensure alignment and maximize sponsorship impact.
  • Campaign Measurement & Reporting: Track and report on campaign performance, audience engagement, and ROI of sponsorship initiatives .

Required Qualifications:

  • Minimum 8 years of experience in sports or sponsorship marketing .
  • Proven experience in strategic marketing, project management, and integrated marketing .
  • Strong creative thinking and problem-solving skills with excellent attention to detail.
  • Experience working with sponsorship property reviews, approvals, and integrated marketing campaigns .
  • Passion for sports and deep understanding of sports marketing trends and activations .
  • Ability to manage multiple projects and deadlines in a fast-paced environment.
  • Experience collaborating with agencies, media teams, and brand partners .
  • Excellent communication skills , both written and verbal.

Preferred Qualifications:

  • Experience in paid media strategy and execution .
  • Experience with video content development and production .
  • Familiarity with digital, social, and traditional media channels .

Why Join Us?

This is an exciting opportunity to work on high-profile sports sponsorships , driving engagement through cutting-edge marketing strategies . If you have a passion for sports, brand partnerships, and innovative marketing , we’d love to hear from you!

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